The women Behind The Work

Meet Our Collective

We're a team of powerhouse women who believe in building something real.

Together, we're aligned to one mission: helping you grow an authentic, engaged community.

Our Founder

The vision starts here.

FOUNDER & CEO

Lynzie Smith

After 15+ years as an entrepreneur in the beauty industry, Lynzie built multiple revenue streams around education, events, and community before a pivotal realization: true growth doesn't come from effort alone.

That insight led to the creation of Common Wealth Collective, a Community Growth Consulting Agency focused on supporting female-identifying entrepreneurs and women led brands with starting, growing, and nurturing their communities. We offer full stack marketing for events, retreats, memberships, and long format video (podcasts, education, webinars) with specific strategy to shift content creation away from the 'feed the beast' approach and instead towards intentional engagement with dream clients, power partners, and aligned brands. This creates an eco system of genuine, authentic community that can withstand ever changing trends and algorithms.

Lynzie is also the host of The Wealth We Hold, a podcast for women redefining the word 'wealth' through the lens of one thing we all share in common, wisdom.

CORE TEAM

The women making it all happen.

Makuyo

Brand, Sales &

Product Consultant

Rooted in her Ghanaian and Indigenous American heritage, Makuyo brings systems, engineering, precision, and deep brand intuition to every engagement. She helps our clients stop searching outward and start owning what's already theirs with intentional branding and storytelling.

Camryn

Operations & Systems, & Team Management Consultant

Camryn transforms fast-moving environments into streamlined, high-functioning operations. With experience across tech, non-profit, VC, and creative entrepreneurship, she helps our clients step out of reactive mode and build systems that support growth.

Kristen

Podcast Strategy &

Long-Form Video Consultant

Kristen brings expertise in podcast strategy and long-form video content, helping our clients build authority and grow loyal audiences. Her focus is around maximizing high-value SEO/AEO content across marketing channels. She also owns a content and production studio in Charlotte, NC, USA.

Jade

operations Lead

Jade is Lynzie's right hand and the engine that keeps everything running smoothly. She manages internal client communications, tech and backend systems. Her job is to make sure nothing falls through the cracks.

If it's in motion, Jade has eyes on it!

Ailsa

Executive Assistant

Ailsa is the bridge between strategy and execution. She supports clients as a direct extension of the CWC consulting team, keeping projects organized, timelines moving, and operations running without chaos.

Dakky

Video Editor

Dakky handles video editing for the collective, bringing podcasts, webinars, and educational content to life with clean, polished production that matches the energy of each brand. She is fast, creative, and loves to learn!

Alicia

External Marketing

Alicia is the steady hand behind our consistency, turning big conversations into content that keeps showing up. She helps bring our story to life across the blog, LinkedIn, and social. Thoughtful, organized, and she makes sure nothing meaningful slips through the cracks.

Kiki

External Marketing

Kiki brings a sharp eye for trends and a natural feel for what makes content connect. She helps shape our brand, always with a fresh, of-the-moment take. If something's catching fire online, chances are Kiki spotted it first.

GROWING our TEAM

Some incredible roles coming soon.

NOW SEEKING!

Event Planning & Retreat Manager

We're on the hunt for an aligned consultant to lead our event and retreat strategy.

NOW SEEKING!

Copywriting, Publishing & Editing

A consultant who lives for words and helping women tell their stories powerfully is joining us soon.

Join the Collective

Don't see your role listed? We'd still love to hear from you.

We're always open to connecting with talented, values-aligned women who want to grow with us.

If CWC feels like home, apply and let's start a conversation.

We review every application personally and reach out when the fit is right.